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Jacquelyn Moulds takes on new agency role

Jacquelyn Moulds takes on new agency role

Current Global MENAT has welcomed Jacquelyn Moulds as Director. At the agency, she is responsible for leading several key clients and serving on the senior leadership team responsible for taking the agency to the next level.

Jacqui brings nearly two decades of experience in integrated communications and agency leadership, most recently at The Romans, where she was part of the leadership team that relaunched the agency in the UAE.

Peter Jacob, Managing Director, Current Global MENAT, said: “When we launched Current Global in the region, we set out to prove that you could combine the ambition and solidity of a network, with attitude and spirit of an independent. As we step into just our fourth year, that proposition resonates in the market, and we’ve gone from strength to strength. Bringing Jacqui on board is the next important move for us. Her expertise in agency management and client leadership is exactly what we need. She has a brilliant understanding of how brands and agencies need to show up today and will help us keep raising the bar, both front and back of house.”

Jacquelyn Moulds, Director, Client Experiences, Current Global MENAT, said: “I’m joining Current Global at a great time. They’ve already established themselves as a force in the region, carving out a unique position that allows them to flex to any type of scope and client need. Pete, Sinead and the rest of team have built a really strong culture, and there’s a genuine desire to move the industry forward whilst looking after their people, and that’s really important to me.” 

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Eastwest Public Relations adds International SOS to client roster

Eastwest Public Relations has been appointed by International SOS to support its strategic communications in Singapore and Asia Pacific.

Working alongside the company’s regional and global communications teams, the agency will provide strategic counsel, media relations and press office support across the region.

Raymond Lau, Partner, Eastwest Public Relations, said: "The assumptions that once underpinned business as usual no longer hold. Geopolitical tension, economic uncertainty, and more frequent disruption now shape how organisations operate. Communication has become a strategic function against this backdrop - it determines how employees, clients and regulators judge an organisation's readiness when events unfold.

"International SOS sits at the centre of these issues, helping employers protect their people from security, health and wellbeing risks worldwide. We look forward to working with International SOS to raise the profile of their expertise in the region and that it reaches journalists and decision-makers who need it, accurately and at the right moment."

Syazlina Haniff, Head of Marketing and Communications, Singapore, International SOS, added: "International SOS has served organisations in Asia Pacific for over four decades, and the region remains central to our work.

”As employers contend with more complex risks to their people, from geopolitical instability to extreme weather and evolving health threats, clear and credible communication has become integral to how we support them – shaping how business leaders understand their duty of care and where they turn for guidance.”

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Marcomms promotion at Forvis Mazars Malaysia

Danyale Hooi has stepped up to the role of Marketing Communications Manager at Forvis Mazars in Malaysia.

In his new capacity, he leads strategic communications, corporate branding and events for the accounting firm. Danyale first joined the company as a Senior Marketing Communications Executive in 2023.

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Former Edelman Smithfield Saudi Arabia head joins Sukna Capital

Sukna Capital has appointed Suhaib Alwazir as Group Chief Marketing and Communications Officer. Based in Riyadh, he brings more than 23 years of communications experience to Sukna Capital, a CMA-licensed alternative asset manager investing in technology, digital infrastructure and industry, across venture capital, later-stage equity and private credit.

In this role, he leads marketing and communications across Sukna Capital and its vehicles, including Sukna Ventures, the firm’s venture arm, and the Sukna Fund for Direct Financing.

Most recently, Suhaib was Head of Edelman Smithfield in Saudi Arabia. Before Edelman Smithfield, Suhaib co-founded Adalid Public Relations and served as its Managing Partner for more than 11 years. Earlier in his career, he worked at Ogilvy, ASDA’A and Hill & Knowlton.

“I am pleased to join Sukna Capital. The firm structures and licenses each strategy before it raises capital, and its communication should carry the same rigour. My priority is clear, consistent and timely communication with investors, partners and stakeholders across the firm and its vehicles,” said Suhaib on his appointment.

Fares Bardeesi, Co-Founder and CEO, Sukna Capital, said, “We report every result to recognised standards, and we hold our communication with investors and partners to the same discipline. Suhaib’s experience in corporate and financial communications in the Kingdom strengthens that as we launch new strategies in technology and industry.”