Karen Yap has launched Kyrah & Song Advisory, an integrated communications agency working with clients across the consumer, real estate, financial services, and healthcare sectors.

Karen brings over 15 years of strategic communications leadership to the firm, having held senior roles at Weber Shandwick, Hill & Knowlton, MSL, Klareco Communications, and Temasek. Her work spans advisory support for multinationals, public institutions, and companies navigating reputational issues. 

Kyrah & Song Advisory also partners with Boardlens, a boardroom advisory firm, to provide support in crisis preparedness and reputation management.

Bacchus has officially opened its Saudi Arabia office, expanding the agency's presence across the GCC region. From Riyadh, Bacchus, will be the seventh agency location, joining London, New York, Miami, Los Angeles, Dubai, and Doha.

The agency has appointed Tarek ElMoukachar (pictured) as Senior Partner and Co-Founder of Bacchus KSA to lead the growth strategy in the territory, working alongside Bacchus UAE Co-Founder Fiona Wishart, and global support from Bacchus Co-CEO & Co-Founder, Anouschka Menzies. This unified approach aimed to leverage Bacchus’ global network and strengthen the agency’s presence throughout key growth markets.

Anouschka said, “Having worked extensively in the Kingdom we are delighted that Tarek joins Bacchus to lead our local team alongside Fiona. Tarek is highly experienced and brings a wealth of expertise from his previous roles, already driving significant campaigns for some of the region’s most pioneering developments, hospitality brands and corporate entities.”   

Tarek said on his appointment, “After working with the incredibly talented Bacchus team in my previous role, I’m immensely looking forward to this next chapter of growth and expansion for the agency. Bacchus’ global reach and powerful understanding of a highly influential community are an incredible opportunity to bring world-class expertise and service to the region.”

The Riyadh office offers the agency’s suite of integrated services, including consumer, corporate, and crisis communication, strategy and advisory, reputation management, digital and social media, as well as event management and production. The agency focuses on sectors aligned with Saudi Arabia’s Vision 2030, including real estate, hospitality, tourism, luxury, fashion, and F&B.

The team is already supporting clients such as Boutique Group, the 5* luxury hotel, Rosewood Jeddah, Leylaty Group, and Jayasom Wellness Resort AMAALA. For events in the Kingdom, the team has supported Incorta, a San Francisco-based data delivery platform, at their NoLimits event in Riyadh, and the launch of Benoit, helmed by Chef Alain Ducasse in the King Abdullah Financial District (KAFD). Bacchus KSA will also extend the global agency’s work in corporate and reputation management, with key clients including the Maldives International Financial Centre and MBS Global Investments.

Full-service communications agency, iD Collective, has been appointed by French hotel collection, Airelles, to lead an integrated communications strategy to introduce the launch of Airelles Venezia in Venice, Italy.

The agency will deliver a full-service communications campaign to elevate the launch of Airelles Venezia across Australian and Asian markets. The approach will encompass strategic media liaison, targeted pitching, and coordination of immersive media experiences to drive awareness and engagement.

iD Collective's Executive Director, Amanda Booth said: "We are incredibly proud to be partnering with Airelles for this landmark launch.

"With deep experience in luxury and travel communications, our team is passionate about crafting campaigns that capture attention and drive connection, and we're excited to bring the magic of Airelles Venezia to life in one of the world's most iconic destinations."