PR News
<span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="text" >Perspectives: From setback to comeback: Lessons from layoff</span>

Perspectives: From setback to comeback: Lessons from layoff

'Perspectives' is a Telum Media submitted article series, where diverse viewpoints spark thought-provoking conversations about the role of PR and communications in today's world. This Perspectives piece was submitted by Cipluk Carlita, a senior comms practitioner with 17+ years of experience, currently working at social media company.

When I unexpectedly lost my job in 2022, I was hit with a mix of emotions - shock, anxiety, and uncertainty. It was a wake-up call that forced me to re-evaluate almost everything, especially my priorities and goals. As I struggled to come to terms with the change, I realised that a layoff can be a chance to reassess, recharge, and refocus on what truly brings me fulfilment.

If you find yourself at a crossroads, not knowing what to do, or feeling invisible; know that I see you, I hear you, and I feel you. Understand that everyone's experiences are unique, but I can confidently say two things: everything happens for a reason, and every ending is a new beginning - a chance for you to explore.

So, what happens when your career journey takes an unexpected turn? Here are some tips that helped me navigate those twists and turns. First, you need to give yourself time to process your emotions. Allow yourself to feel the emotions that come with a layoff, but don't let them define you. It's okay to have ups and downs - one day you might be feeling down, and the next day you'll be laughing again.

Then, consider investing in updating your skills to stay relevant in the job market by continuously updating your skills and online presence. From content creation and marketing to AI and leadership, there are countless areas to explore while waiting for your next big break in the communications industry.

Don't be afraid to reach out to your network: Let your network know that you're looking for new opportunities and ask for help or guidance. There's no shame in asking for help or guidance from people who care about you.

Another one is to consider seeking guidance from a career coach or mentor: A career coach or mentor can offer a new perspective on what you need to do next and help you get back on track. By investing in yourself, you'll be better prepared to handle life’s unexpected twists and turns. You'll be more confident, resilient, and adaptable, and you'll be able to navigate your career journey with purpose, intention, and clarity.

You also need to stay active, by consider offering your services on a freelance or consulting basis to maintain momentum and engagement.

Now, reflecting and looking on the bright side of things, being laid off allowed me to intentionally plan my next steps - a journey I may not have pursued had I not been laid off. I'm thankful for the opportunity to learn new skills, connect with new people, and explore uncharted territories. My support system - family and friends - played a crucial role. They reached out, offered assistance, connected me with opportunities, lent their ears to listen, and shared their wisdom.

One of the most valuable lessons learnt from my period of unemployment was the importance of community. Connecting with others who had navigated similar experiences proved to be a game-changer. Whether it was joining online communities, getting in touch with long-lost friends or former colleagues, or participating in online forums, it can help maintain your sanity and remind you that I wasn't alone in this journey.

Learning from my own experience, if you have a friend who is navigating the challenges of a layoff, here are some ways you can offer support and make a meaningful difference:
  • Listen with empathy: Sometimes, all your friend needs is someone to listen without judgment or offering unsolicited advice. Be present in the moment and let them share their feelings.
  • Leverage your network: Connect your friend with people in your professional or personal network who may be able to offer valuable advice, introductions, or job opportunities.
  • Help them refresh their online presence: Assist your friend in updating their LinkedIn profile, resume, and other job search materials to ensure they're presenting themselves in the best possible light.
  • Remind them they're not alone: Let your friends know that they have your support and that you're there to help them navigate this challenging time.
In conclusion, it's important to recognise that unexpected twists in your career story can be a new beginning for growth. Remember that every ending is a new beginning, and every twist presents an opportunity to explore new paths. By investing in yourself, staying adaptable, and seeking support from others, you'll be better equipped to navigate the ups and downs of your career journey.

As you move forward, remember to:
  • Keep learning: Continuously update your skills and knowledge to stay relevant in your field.
  • Keep growing: Embrace challenges and opportunities that push you outside your comfort zone.
  • Keep moving forward: Stay focused on your goals and keep taking steps towards achieving them.
Career growth is about more than just titles and salaries. It's about continuous learning, inspiring others, and being part of a teamwork-oriented environment where colleagues are supportive and passionate about what they do. Of course, everyone's priorities may shift at different stages of their career journey.

It's also important to remember that layoffs don't always reflect on your performance. Sometimes, they're simply a business decision. Be kind to yourself, acknowledge your strengths, and celebrate your accomplishments. You are more than your job, and your worth is not defined by your employment status.
Previous story

Telum Vox Pop: Creativity and generating fresh content in 2025

Next story

Blackland predicts a rough year ahead for communicators

You might also enjoy

IABC
Industry update

IABC APAC announces winners of Communicator of the Year Awards 2025

The International Association of Business Communicators - Asia Pacific Region (IABC APAC) has announced the recipients of the Communicator of the Year Awards 2025.

Syed Mohammed Idid, General Manager of Strategic Communications and Stakeholder Engagement at West Coast Expressway (WCE) Malaysia, has emerged as the winner in the Senior Communication Professional of the Year category. Donald Lim, Chief Operating Officer of DITO CME Holdings Corporation in the Philippines, has been crowned winner in the Executive Leader category.

IABC APAC Chair, Barbara Pesel, said, "Donald and Syed exemplify the inspiring qualities, exceptional expertise, and significant influence we deeply admire and strive to emulate within IABC APAC. They are true case studies of success, offering lessons we can all learn from."

Naeema
Moves

Naeema Ismail takes the helm at the independent marketing consultancy

The Marketing Room has appointed Naeema Ismail as Chief Executive Officer to lead its Singapore business.

She brings more than three decades of experience in communications, marketing, and brand strategy across Asia. Prior to this, Naeema led FINN Partners’ Singapore office, where she strengthened its PR and strategic communications practice.

Throughout her career, she has advised C-suite leaders and guided communications strategies for brands including IBM, Amazon Web Services (AWS), Pfizer, Nike, Airbus, AIA, Autodesk, and the Singapore Tourism Board.

Sharing her excitement about joining The Marketing Room, Naeema said, “I’m thrilled to lead The Marketing Room’s expansion in Singapore. The model provides a refreshing, flexible approach to marketing—giving businesses access to exceptional talent and offering experienced marketers meaningful, part-time roles that fit their lives. It’s an opportunity to create genuine impact for both business and people.”

Senior
Moves

Senior comms appointment at Dunkin' Indonesia

Leighton Cosseboom has taken on the role of Head of Corporate Communications at Dunkin' Indonesia. In this position, he leads a range of communications initiatives for the F&B brand, including branding, public relations, corporate reputation, and digital media.

Leighton also serves as Head of Media & Investor Relations at DailyCo, where he oversees strategic communications, corporate branding and press engagement.