SMMA Awards 2025 expands entries to include PR

Robyn Tan has been named Head of Global PR at PixVerse, an AI video generation platform. Based in Singapore, she leads PR and media relations across international markets, and serves as Chief Representative of Singapore, overseeing on-ground presence and community relations in the region. 

Irwin Lim has been appointed Director of Marketing Communications at Royal Plaza on Scotts. In this role, he oversees brand, communications, content, campaigns, media relations, and marketing initiatives across the hotel’s key business areas.

Most recently, Irwin was Director of Marketing at Pan Pacific Orchard, Singapore. 

Francesca Talevski has been welcomed at Keypath Education as Senior Manager, Communications & Brand. She has wrapped up close to a decade at Vanguard Australia, most recently as Senior Public Relations Specialist.