Capel Group officially launches as new global agency network

Capel Group has announced its official launch as a newly formed global agency network, headquartered in Hong Kong. The global collective comprises independent marketing, communication, and design agencies across APAC, the Middle East, and Europe, united under a financially-aligned model. 

Capel Group's mission is to gather strategic, creative, and experience design expertise under its global platform to provide clients with integrated solutions for cross-market brand and business growth. It also features the Capel Academy, a learning and development hub.

Its agency network includes:

• Paradigm Consulting, a communications consultancy based in London and Hong Kong
• Thirty30, a creative agency based in Hong Kong
• Eat Creative, a brand design and communications agency based in Tokyo and Hong Kong
• Carbon, a creative agency based in London, Hong Kong, Singapore, and Beijing
• Keane in Birmingham, a hospitality consultancy creative studio based in Birmingham and Dubai
• LCC Group, a brand and marketing agency based in Brisbane, as previously reported on Telum.

The network also features specialist consultancies Reputation Works and Extal Consulting.

Jonathan Cummings, Executive Chairman of Capel Group, said, "Our official launch in Hong Kong embodies exactly what Capel Group stands for, a global network of world-class agencies united by creativity, strategy, and impact. Hong Kong is the perfect home for our headquarters, offering the connectivity, talent, and energy that define our approach. This launch marks the start of an exciting new journey where we bring our collective expertise to help our clients unlock their full potential."