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<span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="text" >Building your Business Narrative</span>

Building your Business Narrative

Whether you're advising clients or shaping corporate messaging from within, a strong narrative is at the heart of effective communication. But is your story clear, strategic and easy to tell?

When: Wednesday, 9 th July 2025
Time: 8:45 AM - 1:00 PM AEST
Where: Tank Stream Labs, Sydney Startup Hub, Level 1, 11 York Street, Sydney, NSW 2000

In this interactive half-day workshop, award-winning journalist and media trainer Catherine McGrath will show you how to:
✔️ Craft a business narrative that aligns with strategy and resonates with audiences
✔️ Support leaders to become confident, compelling communicators
✔️ Strengthen your message for media, spoken-word and digital formats
✔️ Walk away with templates, tools and practical techniques you can use immediately

Ideal for PR professionals, communications leads, and their clients, this session is packed with insights to help you build clarity and confidence into every conversation.

Get your Early Bird ticket for $300 (including GST and booking fee) while they last!

Register here.
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Telum Media hosted its latest in-person event in Hong Kong on Tuesday, 11th November 2025, in partnership with SOPA. The panel featured Darren Boey, Founder of UnMute; Sachin B Singh, Head of Enterprise Solutions, Asia Pacific at Dow Jones; and Tom Grundy, Editor-in-Chief and Founder of Hong Kong Free Press. The morning discussion was moderated by Annabelle Droulers, Asia Tech Correspondent & Anchor at Bloomberg TV, and was followed by a Q&A session and networking.

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Held at The Executive Centre, the session explored the ethics around responsible AI use in publishing and how newsrooms and organisations are responding with policy, governance, and accountability.

The panellists explored the ways that humans can remain integral in the AI machine loop; the opportunities, costs, and risks of AI integration in newsrooms and news reporting; and the value and cost of credibility, quality news, and human authenticity in the age of speed, productivity, and technological efficiency.

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Darren, Sachin, and Tom also discussed their experiences and organisations’ stances on AI use in news. With input from the floor, they dove deep on talking points including the layers of protection in AI use and audience comfort levels on AI news, concluding on the note about the critical importance of AI governance, steering committees, and ongoing dialogue.

Stay tuned for more Telum Media events by subscribing to our News Alerts for the latest updates.

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