TawasulComms brings in senior hire to lead tech practice

TawasulComms has appointed Amine Mneimne (pictured left) as Senior Director of Communications and Head of Technology and AI, based in Dubai. In this role, he leads the tech practice, focusing on artificial intelligence, cybersecurity, digital transformation, and emerging industries.

Amine has worked at firms including Cicero & Bernay, Landmark PR & Events, and most recently, Golin MENA. Throughout his career, he has advised multinational companies, global brands, and regional organisations across technology, telecommunications, energy, security, and finance.

"At TawasulComms, we are not building a bigger company. We are building a smarter one. In a rapidly changing media landscape, where artificial intelligence is reshaping industries and redefining communications, strengthening our Technology and AI capabilities is a strategic priority, and bringing Amine on board is an important step in that journey,” said Haian Nayouf (pictured right), Founder & CEO of TawasulComms.

“Technology and AI are redefining every aspect of modern communications, and I’m excited to be part of TawasulComms’ vision for the future. I look forward to supporting clients across sectors as they embrace innovation, digital transformation, and new opportunities created by emerging technologies,” commented Amine on his appointment.