PR News

GLOWBORED PR to drive momentum for functional fitness brand

PR and communications agency, GLOWBORED PR, has been appointed by Fitstop to lead national PR and media engagement, as the company enters a new phase of growth in 2025.

Under the new appointment, GLOWBORED PR will lead earned media strategy, brand storytelling, and ambassador alignment, leveraging its experience in retail, lifestyle, and performance-driven narratives.

Managing Director of GLOWBORED PR, Jeremy Hansen, said: "We're thrilled to once again partner with Fitstop - a truly future-focused brand that’s not just responding to fitness trends, but actively shaping them.

"This appointment comes at a time of significant momentum for Fitstop, and we look forward to supporting the brand’s mission to help everyday athletes move with purpose, challenge themselves, and become part of something bigger."
Previous story

Telum Talks To: Anna Stark and Tahira Matthews from STARK MATTHEWS

Next story

Havas names new CEO of One Green Bean

You might also enjoy

The
Moves

The University of Adelaide appoints Government Relations Advisor

The University of Adelaide has named Hannah Wooller as Government Relations Advisor. She has returned to the university, where she initially joined in 2019 as Senior Communications Officer. 
Elle
Moves

Elle Ifill is named Content and Communications Manager

Elle Ifill has joined machinery company, Attach2, as Content and Communications Manager. She was previously at Inde Technology as Marketing Specialist.

Elle's communications experience spans nearly two decades, with agency experience at Acumen, as well as in-house across the human resources and sporting sectors.
Lauren
Moves

Lauren Coley joins the government sector

Lauren Coley (née Irvine) has started as Communications Officer at City of Moreton Bay. She was at MediaCast for two and a half years, most recently as Strategic Partnerships Manager. Prior to this, Lauren was a freelance writer, having previously held roles at Pacific Magazines and Bauer Media.