Event wrap-up: Telum Talks To: Haymarket Media

Natixis Corporate & Investment Banking has elevated Kathryn Ward to Director, Communications, Asia Pacific. Based in Hong Kong, she oversees external and internal communications, media relations, and content strategy for the region.

Kathryn moved in-house to the financial services firm in 2024. Prior to that, she served roles agency-side at FleishmanHillard, BCW and Kreab. 

NanoVision Medical Technology, a tech company focusing on R&D, production, sales and service of the Phased Array CT system, has welcomed Weitao Li as Director of Corporate Communications.

Based in Shanghai, he leads the strategy for shaping and maintaining the company's overall brand image and reputation. His remit also includes managing relationships with external stakeholders across corporate communications, PR, government relations, marketing events, and strategic content marketing.

Weitao moved from Novartis, where he was most recently Head of External Engagement. He brings over 25 years of experience to his latest appointment, including senior comms roles both in-house and agency-side. Before pivoting into comms at Bright Public Relations Shanghai in 2010, Weitao was Assistant Editor-in-Chief at China Daily in Beijing, where he served in its editorial department for over a decade.

Reputation Works has launched SustainScore, a greenwashing audit service designed to help Asia Pacific companies validate their sustainability communications before regulators, investors, or customers can challenge them.


According to Reputation Works, greenwashing scrutiny is intensifying across Asia Pacific and its key trading partners. Mainland China, Singapore, South Korea, and Hong Kong have all put in place - or announced plans to implement - mandatory climate reporting, most aligned with ISSB-requirements.

“Too many businesses in this region find themselves caught between two worlds,” said Mark Jackson, Managing Director of Reputation Works. “They know sustainability matters to their stakeholders, but they're terrified of getting the messaging wrong. SustainScore gives them the confidence to speak up without the fear of being called out.”

SustainScore aims to address this challenge by auditing sustainability communications across areas, from claim substantiation to regulatory alignment. The service reviews materials that typically contain sustainability claims: annual reports, websites, investor decks, press releases, and campaign content. Each claim is then tagged for supporting evidence, including methodology, data sources, verification, and revision protocols. High-risk gaps are flagged against specific regulatory frameworks in a company's key markets. 

“What we've built sits in the gap between informal PR advice and heavy legal compliance work,” Mark continued. “Most communications teams know they need to tighten their claims, but they don't have a structured way to do it. And most compliance teams understand the regulations but struggle to translate that into practical communications guidance. SustainScore gives you both: a clear view of where you stand today and a roadmap to fix it before anyone else notices the problem.”