Weber Shandwick has promoted Addie Freyne to Director of Earned Creative Strategy. She has been with the team since 2023 and was most recently Business Director.
Prior to this, Addie built up her experience at various agencies, including Ogilvy PR ANZ, Mahlab, Edelman and Hotwire.
The agency has also welcomed Emily Saville as Account Director, joining from WE Communications, where she was in a similar role. At Weber Shandwick, she will be working with clients such as ServiceNow, Apptio, Splunk and Unisys.