Selina Heng has been appointed Marketing Director, Asia-Pacific at We. Communications. Based in Singapore, she first joined the agency's regional marketing team in 2022 and in her new role, continues to lead We.'s global brand campaigns and regional marketing across APAC.
With more than a decade of experience, Selina brings experience in marketing across the tech and FinTech sectors. Prior to joining We., she led local, regional, and global marketing and growth initiatives at companies including Meta, Google, and ofo Singapore.