PR News

Team updates from RICE

Written by Telum Media | Jul 28, 2025 4:00:00 PM
(Pictured from top to bottom, left to right: Patson Goh,A Farhansyah Musa,A Clara Choy,A Suman Bhojwani,A Demi Chumponvong,A Pamela Goh, Aarthi Sharma)

RICE, A FINN Partners Company, has brought in several new members to its Singapore team.

Patson Goh has taken on the role of Account Director. He leads accounts in the B2B space, spanning enterprise technology, F&B solutions and others. Patson also works closely with the leadership team to mine new areas of growth and opportunities, following the integration with FINN Partners. He moved from FleishmanHillard, where he spent almost a decade and was most recently Vice President.

Farhansyah Musa has started as an Account Manager. In this new role, he focusses on media relations, executive and employee communications, as well as integrated media campaigns. Prior to this, Farhansyah was with Edelman, where he gained experience in corporate, executive, and crisis communications serving a range of clients in enterprise and consumer technology sectors, across the Asia Pacific region.

Clara Choy has joined as a Senior Account Executive, assisting with media relations, KOL engagement, and integrated campaigns. She worked with Gusto Singapore and Golin Singapore previously, and served clients across luxury fashion, hospitality, lifestyle and beauty sectors.

Demi Chumponvong, Suman Bhojwani, Pamela Goh, and Aarthi Sharma have joined as Account Executives. They support communications initiatives for clients across diverse industries, including lifestyle, hospitality, B2B, and enterprise technology.