---
title: Rita Monica Cruz returns to automotive sector, leading comms and brand strategy
description: Rita Monica Cruz joins Proton as Marketing Communications Manager, leading product comms, media strategy, and digital marketing initiatives.
---

[PR News ](https://insights.telummedia.com/pr-news)

# [Rita Monica Cruz returns to automotive sector, leading comms and brand strategy](https://insights.telummedia.com/pr-news/rita-monica-cruz-returns-to-automotive-sector-leading-comms-and-brand-strategy)

 Written by [Telum Media](https://insights.telummedia.com/pr-news/author/telum-media) | Nov 5, 2025 3:04:21 AM

Proton has welcomed Rita Monica Cruz as its new Marketing Communications Manager, where she oversees product communications, media strategy, and digital marketing initiatives to strengthen brand presence and engagement across key markets.

Based in Malaysia, Rita was most recently the Marketing Manager at GoCar Malaysia. She brings with her over a decade of experience in the automotive and communications industry, having previously held roles at Proton, Nissan Malaysia, and Pixarus Communications.

[View full post](https://insights.telummedia.com/pr-news/rita-monica-cruz-returns-to-automotive-sector-leading-comms-and-brand-strategy)

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