Joanne Cleary has joined St Vincent's Health Australia as National Director Brand and Communications. She has recently wrapped up more than three years as Strategy Director for the Minister of Climate Change and Energy. 

Joanne has previously held senior comms roles within the biotech research sector and has been a press secretary and media adviser for a number of politicians. 

Catherine Yang has stepped into the role of Head of Communications, Singapore at PropertyGuru Group. In this position, she leads consumer and agent communications, driving media engagement, thought leadership, and brand reputation.

Catherine brings close to a decade of communications experience from Brand Cellar, LG, Lazada, and ERA.

Brazen MENA has been appointed as the official PR agency for global fashion brands Abercrombie & Fitch and Hollister in the Middle East region. The appointment marks the start of a long-term partnership, with Brazen already having delivered activation for Hollister in the market at the brand’s flagship Dubai Mall store.

The agency will amplify key upcoming moments for the brands in the region, including the McLaren partnership with Abercrombie & Fitch, alongside ongoing PR, activations, media engagement and influencer collaborations.

Abercrombie & Fitch’s Vice President of Marketing EMEA, Katie Adams, said, “We’re excited to work with the Brazen team to help us tell our brand stories in the Middle East. Their cultural understanding, creativity and proven track record in lifestyle PR made them the perfect fit to help us grow our presence and engage meaningfully with our customers in this important market.”

Louise Jacobson, Managing Partner at Brazen MENA, added: “Iconic fashion deserves iconic storytelling and that’s exactly what we’re delivering for Abercrombie & Fitch and Hollister in the MENA region. By aligning their global influence with our regional insight and lifestyle expertise, we’re creating culturally resonant campaigns that have already made an impact with audiences, and we’re only just getting started.”