MRANTI appoints senior communications leader

Singapore-based pan-Asia PR firm, Ellerton & Co., has appointed Jon Russell, as its new Executive Director. The appointment adds further senior media experience to the agency’s senior management team, strengthening its work across venture capital, startups, crypto, and technology.

The agency said the appointment comes as Ellerton expands its services beyond traditional earned media communications into new areas in response to demand.

Based in Bangkok, Thailand, Jon is a former Asia technology journalist and crypto investor with more than a decade of experience in reporting and editorial roles for The Ken, TechCrunch, and The Next Web. He later moved into venture capital, including a role at Crypto.com Capital, and spent the past three years as an independent marketing and content consultant. He also continues to write with Asia Tech Review.

"Technology companies in Asia don’t just need more press coverage. They need clearer stories," said Jon Russell, Executive Director at Ellerton & Co.

"Founders and investors are operating across fragmented markets, with tighter funding conditions and a shrinking media landscape. Ellerton has built an impressive reputation in the last decade, and I look forward to helping grow the business around further still.”

"Jon has spent his career understanding how technology businesses in Asia are built, funded and communicated," said Oliver Ellerton, Managing Partner of Ellerton & Co.

"That combination of editorial judgement, investor perspective and founder empathy will strengthen the counsel we provide to clients. His appointment also adds senior leadership as we deepen our work across venture capital, technology and crypto.”

Morgan Haynes has been promoted at Porsche Cars Australia to Marketing Communications Manager. She joined the team in 2019 and was most recently Senior Marketing Communications Specialist.

Sarah Cavanaugh has been appointed Director at PRecious Communications, joining the agency’s Singapore office.

In the role, she will lead initiatives focused on corporate reputation, healthcare innovation and the integration of AI-driven communications strategies across Southeast Asia. Operating under the agency’s “ONE PRecious” model, she will work with global and regional brands to turn innovation into business outcomes.

Sarah brings more than a decade of experience advising multinational corporations across Asia Pacific on corporate reputation, public affairs, stakeholder engagement and issues management. She has previously held senior leadership roles across corporate affairs and healthcare communications. Her portfolio includes LinkedIn, AWS, Money20/20, Organon, Takeda and Visa.

"Sarah’s appointment marks a significant milestone in our commitment to providing forward-thinking, strategic counsel," said Lars Voedisch, Founder and Group CEO of PRecious Communications.

"Her extensive experience in corporate reputation and healthcare, combined with her innovative approach to the evolving intersection of AI and communications, makes her an invaluable addition to our leadership team. We are thrilled to have her steer client initiatives and drive high-impact, measurable solutions for our clients in an increasingly complex landscape."

Sarah shared, "I am delighted to join PRecious Communications, an agency that truly understands the balance between data-driven strategy and authentic storytelling.

"Our team represents a unique space to push the boundaries of how we advise clients on topics like AI visibility and strategic reputation. I look forward to working with the team to continue building out these capabilities and delivering value that is both meaningful and strategically grounded for our partners."