French fashion brands, Maje and SANDRO, have appointed MCMPR as their integrated communications agency to strengthen their presence in the Australian market.
MCMPR will lead PR and communications for both brands in Australia, delivering integrated strategies to elevate brand visibility and cultural relevance. The remit spans press office, talent and influencer engagement, and showroom and sample management, alongside development of brand storytelling initiatives tailored to the local market.
Founder & Director, MCMPR, Marie-Claude Mallat, said: "Maje and SANDRO represent the enduring appeal of Parisian style - each with a distinct point of view that continues to resonate globally. We are proud to partner with both brands at a time of continued growth in Australia, shaping strategies that amplify their identity through culturally attuned storytelling and elevated brand experiences."