PR News
Manulife names CMO in Hong Kong

Manulife names CMO in Hong Kong

Manulife has welcomed Sylvia Evans as Chief Marketing Officer, Global High Net Worth & Head of Brand, Asia. Based in Hong Kong, she leads brand strategy for Asia and spearheads GHNW marketing aligned to business objectives.

Sylvia brings over two decades of marketing and communications leadership, with prior roles at VISTRA, Commonwealth Bank, and Cigna after starting her career in the U.S. in public policy and government affairs and was most recently in New York as Global Head of Communications at Zurich Cover-More, part of Zurich Insurance Group. 

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Katch International has welcomed Zeinoun Aridi as Associate Director. In this role, he will lead on strategic communications, client servicing, and business growth, working across a portfolio of hospitality, lifestyle, and corporate accounts in the region.

Based in Dubai, Zeinoun brings over 12 years of experience in PR and communications across the Middle East. He has previously worked with agencies including Four Agency Worldwide, Paradox Events Qatar, Q Communications, and Action Global Communications in Beirut, building a track record across lifestyle, tourism, and consumer brands.

Dhara Bhatia, Group PR Director at Katch International, said, “We’re delighted to welcome Zeinoun to the team at an exciting time of growth for the agency. His regional experience, strong client understanding, and ability to lead with both strategy and creativity make him a valuable addition to our senior team. As we continue to expand our footprint across hospitality, lifestyle, and corporate sectors, Zeinoun will play a key role in strengthening our client offering and driving impactful, integrated campaigns.”

Commenting on his new role, Zeinoun said, “I’m really excited to be part of Katch and to be working on such a fun and diverse mix of accounts. Over the years, I’ve learned that while PR will always come with its fair share of pressure and fast-paced moments, the environment you’re in makes all the difference. Having a team that keeps things collaborative, supportive, and genuinely enjoyable is what really allows the work to flow, and I’m very happy to have found that here.” 

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Lockheed Martin brings in senior communications leader

Lockheed Martin Corporation has named Jenna McMullin as Senior Vice President and Chief Communications Officer, effective immediately. 

Jenna will lead the company’s global communications organisation, handling enterprise communications strategy, media relations, brand, digital engagement, employee and stakeholder communications in support of its business priorities.

She brings more than 20 years of experience in strategic communications, reputation management and organisational leadership across the aerospace, defence and technology sectors. She began her career as a civilian public affairs officer for the Air Force.

In her new role, Jenna will work closely with senior leadership to advance the company’s communications strategy and strengthen engagement with employees, customers, partners and communities globally. 

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Latest corp comms hire at Lintasarta

Satrio Sih Pinandhito has been appointed Corporate Communications Lead at Lintasarta. Based in Indonesia, he is responsible for a range of communications initiatives, including media relations, crisis communications, content development, and events.

Satrio brings more than 11 years of combined agency and in-house experience from organisations such as PwC, Zeno Group, and eFishery.