B2B marketing and communications agency, Mahlab, has announced the appointment of Ben Williams as Senior Account Director, Marketing Communications.
In the new role, he'll lead global accounts in the industrial Sector - Technology sector, supporting the agency’s continued expansion across the APAC region.
With more than 20 years' experience, Ben has led strategic initiatives across digital marketing, brand experience, business communications, creative production and client services. He has delivered B2C, B2B and B2E projects globally for organisations including NAB, Asahi Beverages, Coles, RBS, Nike, and LVMH.
Cara McLeod, CEO of Mahlab, shared the significance of Ben's appointment, stating: "Ben joins Mahlab at a pivotal time in our growth across the APAC region, where we’re deepening our partnerships and expanding our impact in the integrated marketing and communications space. His global perspective and leadership experience strengthen our ability to deliver across borders and industries, ensuring we continue to create meaningful, business-driving work for our clients."