Technology and consulting company, Sequencr AI, has named Jeremy Seow (pictured left) as President and Co-Founder.
Jeremy will be working alongside Founder and CEO, Matt Collette (pictured right), and the wider leadership team, and will be involved in Stratum, the company’s agentic communications intelligence platform. He will also work across the consulting business, focusing on client strategy, growth, and the development of AI-enabled operating models for in-house and agency teams.
Commenting on the appointment, Matt said: "Jeremy joins us at a point where we are seeing an acceleration of demand from communications and marketing leaders looking at how AI should reshape the way their functions operate.
"They are asking how they can harness agentic AI to rethink what the function itself should become: how people and AI agents work together, how roles and structures change, where decisions and accountability sit, what capabilities should exist inside the organisation and how the function creates and demonstrates value. Jeremy’s experience will be central to how we help clients answer those questions across both Stratum and our consulting work."
Jeremy brings close to three decades of experience leading communications businesses, having most recently served as Regional Chief Operating Officer at Allison Worldwide. Prior to that, he was CEO of WE Communications Singapore, and held senior roles at Zeno Group and Edelman.
“I think communicators will spend less time assembling information and more time deciding what it means,” Jeremy told Telum Media.
”Monitoring, first-pass analysis, briefing and other repeatable work can increasingly sit with agents. What becomes more valuable is the ability to understand context, make judgement calls and advise leaders when the answer is not obvious. That changes what good looks like for a communications professional.
"Knowing how to use AI will quickly become table stakes. The differentiators will be framing the right problem, understanding the business and stakeholder context, directing agents well and recognising when the technology should stop and a person needs to step in."