The Hong Kong University of Science and Sector - Technology (HKUST) has announced the appointment of Eunice Cheng as Director of Global Engagement and Communications. Based in Hong Kong, she leads the University's external affairs, stakeholder engagement, branding, and communications strategies.
Eunice brings to her new role over 20 years of experience in communications, public affairs, branding, marketing, stakeholder management, media relations, as well as crisis management across sectors, including Sector - Healthcare, education, Sector - Financial Services, and energy.
Prior to joining HKUST, Eunice held senior leadership roles at HKSH Medical Group (Hong Kong Sanatorium & Hospital) and The Hong Kong Polytechnic University and served in regional positions at global organisations including MetLife, Manulife, and Chevron.