Digital asset service provider Hex Trust has appointed Vivien Choi as its new Branding & Communications Lead. In her role, Vivien is responsible for leading the firm’s global communications strategy, covering media relations, branding, corporate positioning, social media and events.
She brings over 7 years of experience in financial technology and digital assets, having previously held communications roles at digital asset exchange OSL and OKX. Based in Hong Kong, Vivien began her career agency-side before moving in-house.