Eric Lim has been elevated to Head of Marketing Strategy & Communications at Blueshark, a partner of PETRONAS Group in green mobility. Based in Malaysia, he spearheads brand communications, public relations, content creation, collaborations, and marketing for the electromobility company and its sub-brand, SoloEra.
Eric has accumulated more than 25 years of communications, marketing, and related experience across the automotive, technology, and property development sectors, and was most recently Senior Manager of Brand and Communications at Blueshark.