The Brisbane-born agency has expanded its presence south, opening a Melbourne office in the collaborative and community-based space at The Common.
Aruga's Co-Founder, Donna Kramer, said the move was a natural evolution for Aruga as it enters its ninth year: "Eight years on, we're proud to see Aruga continue to evolve in bold and strategic ways, including expanding our footprint to Melbourne.
"Establishing a physical presence in Victoria has already unlocked new opportunities and deeper partnerships with clients such as Stage Schools Australia and Affordable Art Fair and marks the beginning of an exciting new chapter for Aruga."
As the agency continues to evolve, Aruga has expanded its offering to include content creation, welcoming its first dedicated Content Creator, Ben Dutton.
Aruga's Co-Founder, Adam Brunes, said Ben's appointment reflects the agency's continued investment in its transformation from a PR agency to an integrated marketing communications agency that provides wholistic marketing solutions to clients.
"Performance-led content doesn�t have to be complicated, it needs to be clever, quick and connected to culture. We're building content solutions that are plug-and-play - scalable, strategic and made to help brands stand out in the scroll."
Aruga rounds off its anniversary with new client partnerships, including:
- City Parklands Services, delivering social content for its culinary festival, Providore Park
- Craft beer brand, BrewDog
- Gin distillers, BY.ARTISANS
- Social wellness hub, Soak Bathhouse
- Holiday provider, Tasman Holiday Parks
- Modern Italian and steak restaurant, The 203
- Newly relaunched Brisbane dining destination, The Summit Restaurant & Bar
