Alpha Story has announced several appointments as it expands in Indonesia, including Leighton Cosseboom as Country Lead, Indonesia.
Leighton (pictured right) leads the agency’s market growth and oversees client development, go-to-market strategy, and commercial planning. He also plays a key role in expanding Alpha Story’s AI-powered communications model across PR, digital and content marketing, influencer programmes, media intelligence and integrated campaign services.
Prior to joining, Leighton has held senior marketing communications roles at DailyCo, ACV Capital and Dunkin Indonesia.
Daniel Michael (pictured left) has expanded his leadership remit as PR Lead, while continuing as Associate Director for Singapore and Malaysia. In the dual role, Daniel helps shape Alpha Story’s regional communications strategy and guides client programmes across corporate reputation, brand storytelling, media engagement and integrated campaign management.
His portfolio spans sectors including automotive, AI, corporate, lifestyle, property and technology. Daniel first joined Alpha Story as Senior Manager, bringing experience from Astro and MSL Group.
Haviera Rahma joined the team as Senior Public Relations Consultant, where she supports external communications and media engagement for clients across industries. Haviera brings PR and digital marketing experience from several Indonesia-based agencies and was previously a Journalist at Kompas Gramedia.