PR News

Telum Media grows Middle East team

Written by Telum Media | Oct 7, 2025 6:09:31 AM

Media relations platform, Telum Media has grown its team in the Middle East, appointing a Regional Media Manager and Senior Business Development Specialist in the United Arab Emirates (UAE).

Joanna Ezzat has joined the team in Telum’s Dubai Media City office as Regional Media Manager, Middle East, leading the local media team as they build connections with regional media outlets and journalists.

Joanna brings several years of experience in the media to the team, including over four years as a Broadcast Producer and Journalist with Middle East Broadcasting Center. Before joining Telum Media, she was a Producer and Journalist at MONIIFY.

Joanna also brings experience hosting events, and moderated Telum’s first media panel event in Dubai on 1st October, where more than 60 local PR and communications professionals gathered to gain insights from senior editorial staff at Arabian Gulf Business Insider (AGBI), including Editor-in-Chief James Drummond, Editor-at-Large Frank Kane, and Senior Editor Megha Merani. Joanna also emceed PRCA MENA’s annual conference last month.

Christian McKee, Telum Media’s Head of Media Operations, said: “Understanding the intricacies of the Middle East media landscape requires local expertise. Joanna brings in-depth local knowledge to our team of regional specialists on the ground in Dubai, offering insights that are crucial for successful media engagement. We are absolutely delighted to welcome her to the team.”

Asha Wadhwani has also joined the Telum Media team in Dubai, joining as Senior Business Development Specialist for the Middle East region.

Asha has amassed more than two decades of experience in sales, marketing and key account management in the GCC, and joined Telum after nearly five years as a Senior Account Director for eFinancialcareers.com in Dubai.

Telum Media Global Head of Sales, Martine Docking, said: “We’re delighted to welcome Asha to our growing team in Dubai. Her deep understanding of conducting business in the region and experience in software and technology sales is a tremendous asset.

“Asha has already started building strong relationships with PR and communications professionals across the region and is having a very positive impact.”

(Pictured: Telum's Joanna Ezzat moderates a candid "Telum Talks" discussion with the editorial leaders from AGBI)