Ogilvy has announced a leadership transition in Vietnam as CEO Soames Hines retires on November 1, 2025, after 45 years in the communications business.
Following his retirement, TraMy Nguyen (pictured, left) will be promoted to Managing Director of Ogilvy Vietnam, while Linh Nguyen (pictured, right) will continue in her role as Managing Director of T&A Ogilvy and Ogilvy One Vietnam.
Moving forward, TraMy will report directly to Kunal Jeswani, CEO of Ogilvy ASEAN while Linh continues to report to Dieu Cam Nguyen, General Director of T&A Ogilvy Vietnam, as well as Kunal.
“The elevation of TraMy and Linh fills me with immense pride. They are truly exceptional leaders who have grown tremendously within our system over the past 15 years, consistently demonstrating their passion for the business, driving innovation for our clients and nurturing our next generation of talent,” Kunal said. “Their leadership will drive the next phase of growth and transformation for Ogilvy in Vietnam. I am incredibly excited to see what they will achieve together.”