Memac Ogilvy has been appointed by Huawei, a global provider of information and communications technology infrastructure and smart devices, as the public relations partner for its two core businesses: Huawei Consumer Business Group (CBG) in the UAE, and Huawei Information and Communication Technology (ICT) for the Middle East.
The agency will provide a full suite of PR services, including communications strategy, media relations, thought leadership, influencer engagement and campaign development to drive Huawei�s ambitious growth agenda and future-focused objectives in the region.
�Huawei has cemented its position as a global innovation leader, shaping how people connect, communicate, and experience the world. In the UAE, the brand continues to evolve, expand and inspire customers and businesses across every touchpoint," said Saad Abu Touq, Managing Director � PR, UAE, at Memac Ogilvy.
"We are honoured to be part of Huawei�s incredible growth journey and will focus on delivering integrated storytelling and borderless creativity, two offerings that set us apart. This strategic partnership is another opportunity to push the boundaries of brand communications, drive meaningful engagement and support Huawei in realising its ambitious vision in building a fully connected, intelligent world.�
Rima Taha, Director of PR & Communications, Middle East & Central Asia at Huawei ICT and Saeed Klaib, Director of Communications and Public Relations at Huawei CBG, said in a joint statement, �Huawei CBG and Huawei ICT are proud to appoint Memac Ogilvy as their strategic communications partner. With a deep understanding of our brand ethos and a proven ability to translate vision into impactful storytelling, Memac Ogilvy is uniquely positioned to bring our narrative to life for audiences in the UAE and beyond. Their exceptional track record, creative excellence, and regional expertise make them the ideal partner to amplify Huawei�s presence and foster deeper, long-term engagement with key audiences across the region.�
