DDB Group's marketing communications agency, Mango Sydney has made the transition into Eleven, which came into effect at the start of September. This comes following Omnicom Oceania's review of the group's earned communications capabilities.
In a statement, Omnicom Oceania confirmed the move would ensure continuity for Mango's clients, with the same team and services now operating under Eleven and sister agency FleishmanHillard, both part of Omnicom Oceania.
As part of the transition, Mango Sydney's Managing Director Tabitha Fairbairn has wrapped up her time with the business, with Omnicom thanking her for her leadership and contribution.
The change applies only to Mango Communications in Sydney, with no implications to the New Zealand business.